| 摘要: |
| 目的 文章旨在探讨农户生计资本对新型农业社会化服务采纳行为的影响，从产业链全过程视角下推动农户新型农业社会化服务采纳行为。方法 基于可持续生计分析框架，利用江西省569个农户实地调查微观数据，构建二元Logitics模型实证生计资本对农户新型农业社会化服务采纳行为作用关系。结果 （1）受教育水平、农业劳动力数量、耕地面积、家庭年收入、是否加入合作社、是否担任村干部、获取农业信息渠道数量对产前环节新型农业社会化服务采纳行为具有正向显著影响；（2）农业劳动力数量、耕地面积、家庭年收入、获取农业信息渠道数量对产中环节新型农业社会化服务采纳行为具有正向显著影响；（3）受教育水平、耕地面积、家庭年收入、是否加入合作社、是否担任村干部、获取农业信息渠道数量对产后环节新型农业社会化服务采纳行为具有正向显著影响；（4）耕地块数对新型农业社会化服务全过程采纳行为具有负向显著影响；（5）距离县城公里数、村庄地形、经营方式对农户生产全过程新型农业社会化服务采纳行为均有正向显著影响。结论 据此提出提供再教育培训，引导劳动力回流；推进“小田并大田”与“宜机化”改造；拓宽农户收入渠道，稳步提升家庭收入；创新农民组织功能，拓宽农业信息渠道；优化服务主体布局，发展多种经营模式的对策启示。 |
| 关键词: 农户 全产业链 生计资本 新型农业社会化服务 采纳行为 |
| DOI：10.7621/cjarrp.1005-9121.20240514 |
| 分类号:F323.6 |
| 基金项目:国家自然科学基金重点课题子项目“乡村振兴进程中的农村经济转型的路径与规律研究”（71934003）；江西省教育厅科学技术研究项目“林业生态文明指标与指数耦合测度模型研究”（GJJ200422）；江西省社会科学基金项目“江西农业农村现代化发展水平、差距与对策研究”（21ST03）；江西农业大学2022年大学生创新创业训练计划项目“‘互联网+’背景下嵌入深度测量2.0技术的‘金叶西施’茶叶产品‘云销售’模式创新与实践研究”(202210410017X) |
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| STUDY ON THE INFLUENCE LIVELIHOOD CAPITAL ON THE ADOPTION BEHAVIOR OF NEW AGRICULTURAL SOCIAL SERVICES |
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Wang Yanjian, Cao Dayu, Liao Bing
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College of Economics and Management, Jiangxi Agricultural University, Nanchang 330045, Jiangxi, China
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| Abstract: |
| This research aims to explore the impact of farmers' livelihood capital on the adoption behavior of new agricultural social services, and promoted the adoption behavior of new agricultural social services by farmers from the whole procession of industry chain. Based on the framework of sustainable livelihood analysis, this study used micro-level data from 569 rural households surveyed in Jiangxi province to construct a binary logistic regression model and empirically examine the relationship between livelihood capital and the adoption behavior of new agricultural socialized services for farmers in different stages of production. The results were showed as follows. (1) Education level, agricultural labor force quantity, cultivated land area, family annual income, whether joining cooperatives, whether serving as village cadres, and number of channels for obtaining agricultural information had significant effects on promoting adoption behavior of new agricultural socialized services for farmers in the pre-production stage.(2) Agricultural labor force quantity, cultivated land area, family annual income, and number of channels for obtaining agricultural information had significant effects on promoting adoption behavior of new agricultural socialized services for farmers in the production stage.(3) Education level, cultivated land area, family annual income, whether joining cooperatives, whether serving as village cadres, and number of channels for obtaining agricultural information had significant effects on promoting adoption behavior of new agricultural socialized services for farmers in the post-production stage. (4) Number of plots had a significant effect on inhibiting adoption behavior of new agricultural socialized services for farmers throughout the production process. (5) Distance to county seat, village terrain, and operation mode had positive effects on promoting adoption behavior of new agricultural socialized services for farmers throughout the production process. Based on these, some policy suggestions are put forward as follows below. Re-education and re-train should be provided for farmers, so that labor could be guided to return to agriculture. The small fields merging into large fields and suitable mechanization transformation should be carried forward. The channels of increasing farmers' income should be broadened so that the total household income could be steadily increased. The functions of farmers' organizations should be innovated so that some channels of agricultural information could be broadened. The distribution of main service bodies should be optimized so that some diversified operation models could be developed. |
| Key words: farmers total industry chain livelihood capital new agricultural socialized service adoption behavior |
